wired globe

We combine the art of creative thinking with the science of human behavior to upend the traditional approach to communication. Great strategy builds on research— and moves beyond to bold action.

wired globe

Illuminate

We illuminate the path to knowledge. We shine a light so our clients can confidently move forward, guided by data-driven insights.
concept photo: arrow shows a path through the maze
concept photo: arrow shows a path through the maze

Clarify

concept photo: human figure highlighted with orange in the purple crowd

Clarify

In this time of information overload, seeing clearly through the crowd involves using granular analysis to reveal how strategic communication can be used to inform mission set goals.
concept photo: human figure highlighted with orange in the purple crowd

Empower

We put the power in the hands of key stakeholders and build up their capacity to make critical decisions as they bring change and solve real-world problems.
concept photo: man and woman in control room looking at screen with data
concept photo: man and woman in control room looking at screen with data

What We Do

Parenthetic is a research and analysis company—powered by a next-generation machine learning engine—that leverages proven principles from communication and behavioral sciences to outpace evolving global challenges.
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Communication 
Research & Analysis

Our methodologically rigorous and data-driven approach to communication analysis yields foundational understanding and insight into future actions while minimizing analytic bias.

Communication 
Strategy

At every stage of the communication development cycle, from planning to strategy development to execution to measurement, we ensure that communications accomplish the organization’s messaging objectives.

Communication
Performance

We evaluate, monitor and measure the performance of communications efforts to provide recommendations for optimizing messaging effectiveness.

Engineering
Solutions

The analyst is at the center of our engineering solutions. Our research and development drive the analysis of complex data sets for clients and makes critical decisions more precise and efficient.

Let's Connect

We'd like to hear from you to discuss how Parenthetic can help you reach your objectives.
Contact us
Parenthetic LLC
Alexandria, VA 
+1 (703) 249-9377
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